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FOR
IMMEDIATE RELEASE
MARK
VII LAUNCHES TWO NEW IN-BAY AUTOMATICS
March
3, 2009 – Arvada, Colorado – Mark VII Equipment Inc., the US subsidiary
of WashTec AG of Germany, the leading supplier of innovative solutions
for the carwash business worldwide, today announced its next generation
of rollover carwash systems:
Each system leverages
the best features of its predecessor while adding unique new features that
drive incremental revenue, lower operating costs, increase customer satisfaction
and reduce consumption of precious resources. Both have been redesigned
from the ground up to achieve a high degree of commonality of parts, ease
of service and lower cost of ownership.
“We’re excited to be launching
new products at this point in time,” said Murray Kennedy, CEO of Mark VII.
“In the current economy, many vendors have had to turn their focus to keeping
their doors open. But thanks to the global stature of our parent
WashTec, we’re bringing the results of two years of R&D to market right
when the market is in desperate need of innovation.
“I’m also overwhelmed
with the response we’ve gotten to these products,” Kennedy continued.
“Based upon customer previews we’ve conducted and pre-announcing to our
distributors, we’re now sitting on the largest March order backlog we’ve
seen in the past decade.”
The SoftWash XT and the
AquaJet XT can be seen in action in booth 1225 at the International Carwash
Association’s Car Care World Expo from April 2-4 at the Las Vegas Convention
Center.
More
About SoftWash XT
Building upon the legacy
of thousands of SoftWash® machines sold worldwide by Mark VII and WashTec,
the SoftWash XT is housed in a new frame with new cosmetics, but it continues
to use WashTec’s proprietary SofTecs® foam material to gently clean
and polish even the softest vehicle finishes. New self-adjusting
side
washers ensure that curved surfaces at the top and bottom of vehicles are
thoroughly scrubbed. The K100 controller, introduced in 2006, combines
with the a new variable speed drive system to deliver unparalleled flexibility
to create wash programs, control speed and ensure optimal cleaning results.
New LED instructional
lighting ensures customers are safely guided into position. A new
on-board LCD displays customized animated graphics for branding, up-selling
and cross-selling customers to other profit centers. A new contouring
dryer achieves excellent drying results with less electricity consumption
than traditional dryers. And for sites with especially tough cleaning
conditions, the CombiWash XT® and ChoiceWash XT® options offer
Mark VII’s legendary high pressure turbo technology to create the most
powerful hybrid rollovers on the market.
More
About AquaJet XT
Building upon the legacy
of thousands of AquaJet GT® machines sold throughout North America,
Australia and the Middle East by Mark VII, the AquaJet XT also boasts a
new frame design, but continues to leverage Mark VII’s turbo technology
and modern chemistry to thoroughly clean vehicles in a touch-free environment.
The new system also utilizes Mark VII’s HubScrub®, which revolutionized
touch-free carwashing by proving that customers accept brushing as the
best way to clean dirty wheels. Pumping plants are available in two
sizes to match the throughput needs of the site, with the larger of the
two consuming 20% less water than the previous generation, reducing operating
costs and conserving resources.
Most of the new features
of the SoftWash XT are available on the AquaJet XT as well, including the
K100 controller, variable speed drive system, LED lighting, LCD merchandising
display, and the energy efficient contouring dryer – a first for touch-free
rollovers and a boon for operators looking to reload a bay with a low ceiling
height.
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